Comunicano Builds Stories That Are:

Compelling + Concise + Credible = CONTAGIOUS

Brands live in a story that is told, and retold, inside and across its ecosystem. To be successful, companies need a story, and that’s where Value Creation Communications begins.

Without a story, a business is just another face in the crowd. What you want is to be the face the crowd is looking at. That's why it's essential to tell a story that meets the requirements of the 4 C's, so not only is it told, but your story can be retold by others as if you told it yourself.